Top 10 Most Recommended Google Ads Agencies in the UK
Let’s look at the top agencies across various industries, growth stages, and business needs.
1. AGrowth
Based in: UK (remote-first)
Best for: Performance marketing, scaling paid search
Why choose them: AGrowth specializes in growth-focused Google Ads campaigns for startups and scaling businesses. They use a lean, data-driven model to optimize and expand campaigns efficiently.
Key strengths:
Scalable strategies for fast-growing brands
Automated optimization and A/B testing
Strong analytics and tracking framework
Services:
Google Ads management
Conversion tracking
Growth consulting
Drawbacks:
Focused mostly on mid-funnel and lower-funnel campaigns
Limited creative or branding support
2. The Social Shepherd
Based in: Bath
Best for: eCommerce and DTC brands
Why choose them: Known for blending paid media with creative storytelling, The Social Shepherd helps brands stand out across Google Ads, Meta, and TikTok.
Key strengths:
Award-winning creative and paid ads synergy
Google Premier Partner
Excellent at omnichannel strategy
Services:
Google Ads
Paid social
Creative production
Drawbacks:
Premium pricing not ideal for early-stage startups
3. Push Group
Based in: London
Best for: AI-driven advertising
Why choose them: Push Group takes a tech-first approach to PPC using automation, machine learning, and AI bidding models.
Key strengths:
Strong with YouTube, Shopping Ads
Advanced segmentation and smart bidding
Tailored PPC for large, multi-market campaigns
Drawbacks:
Focuses on larger budgets
Less personalized for smaller businesses
4. NOVI Digital
Based in: Lancaster
Best for: B2B, SEO + PPC combo
Why choose them: NOVI Digital offers a strategic blend of paid and organic, built on deep data analysis and ethical marketing practices.
Key strengths:
Google Premier Partner
Custom dashboards and transparent reporting
Strong with technical SEO integration
Services:
Google Ads
SEO
Analytics consulting
Drawbacks:
May not suit fast-paced, consumer-heavy campaigns
5. Hello Seed
Based in: Brighton
Best for: Small businesses and local marketing
Why choose them: With a focus on SMEs, Hello Seed tailors every campaign to customer journeys — from awareness to purchase.
Key strengths:
Affordable and flexible plans
High-converting landing page expertise
Great for lead-gen and small eCom
Drawbacks:
Not built for large or international campaigns
Less emphasis on upper-funnel content formats
6. Mabo
Based in: Middlesbrough
Best for: Retail, lifestyle, and value-conscious brands
Why choose them: Mabo offers solid Google Ads execution with clear ROI reporting and no fluff.
Key strengths:
Client-first approach
Google Ads certified team
Full campaign lifecycle support
Drawbacks:
Conservative with newer formats (e.g., YouTube, Discovery)
May lack broader marketing strategy services
7. Eskimoz
Based in: London & Paris
Best for: International campaigns
Why choose them: Eskimoz brings strong cross-border campaign expertise for brands targeting multiple regions.
Key strengths:
Multi-language Google Ads management
Data-driven global targeting
Great for SaaS and enterprise
Drawbacks:
Designed for larger budgets
Less responsive for quick-turn or small clients
8. The Brains
Based in: London
Best for: B2B, SaaS, and lead generation
Why choose them: The Brains is known for full-funnel thinking, integrating PPC with automation and CRM.
Key strengths:
Funnel-based PPC strategy
Strong analytics and attribution setup
Seamless CRM integration
Drawbacks:
May not suit high-volume retail
Creative production not in-house
9. Loom Digital
Based in: Bristol
Best for: Regional brands expanding nationally
Why choose them: Loom is excellent at connecting Google Ads with other marketing channels like email, content, and social.
Key strengths:
Cohesive multi-channel strategy
Personalized account management
Transparent reporting
Drawbacks:
Lacks creative scale of big agencies
Traditional agency model
10. PPC Geeks
Based in: UK (remote)
Best for: Startups and small businesses
Why choose them: PPC Geeks offers flexible pricing, solid results, and strong technical knowledge.
Key strengths:
Budget-friendly with no lock-in contracts
Google Premier Partner
Efficient account audits and fast setup
Drawbacks:
Limited service offering (PPC only)
Not for multinational or complex brands
Final Thoughts: Choosing the Right Google Ads Agency in the UK
There’s no “best” agency for everyone — only the best fit for your current needs. Whether you’re a small business aiming for cost-effective leads or a scaling brand investing heavily in performance, this list gives you a reliable starting point.
Here’s a quick guide:
By choosing an agency that aligns with your business model, budget, and growth vision, you’ll make Google Ads a powerful part of your 2025 marketing success.
https://agrowth.io/blogs/google-ads/google-ads-agency-in-the-uk
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